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Panasonic releases the AG-AC90 AVCCAM

Panasonic UK has announced the release of the AG-AC90 memory card AVCCAM. Designed for professional use, the camera has three 3MOS sensors with an effective pixel count of 2,190,000 pixels, which the manufacturer claims will give it superior definition and color reproduction even in low light. It has three manual control rings on the lens for focus, iris and zoom, will shots 1080/60i(50i) or 60p(50p) and records to dual SD card slots.

The AG-AC90 will be available from October at a UK retail price of €1800 ($2,217.82).

Press Release.

Panasonic Announces New Stylish AVCCAM Camera Recorder AG-AC90.

Cost Effective Professional Operability and Functionality.

BRACKNELL, UK, 14 AUGUST 2012 – Panasonic Corporation will release the AG-AC90 memory card camera recorder, a new “AVCCAM” series model, in October 2012.

The AG-AC90.

The AG-AC90 new memory card recorder combines the high image quality, advanced functions and easy operation that professionals demand in a stylish, easy-to-handle design. Its zoom lens extends from 29.8 mm (35mm equivalent) wide-angle to 12x optical zoom, with a high-speed of F1.5 brightness. BSI (backside illumination) type 3MOS image sensors exhibit high sensitivity, Full-HD resolution and a high S/N ratio. The AVCHD recorder section supports both PS mode, for Full-HD progressive image production, and pro-use PH mode. This gives a camera operator the field of view, image quality, and file/video formats he/she needs for news gathering and image production. Other professional operating features include Triple Manual Rings (focus, zoom and iris) that approach the versatility and feel of the interchangeable lenses, XLR Microphone/Audio inputs, and remote terminals to provide the system expandability that professional applications require.

The AG-AC90 AVCCAM memory card recorder will be available in October, 2012 at suggested price of €1800 RRP (excluding VAT).

The AG-AC90 will be exhibited at the Beijing International Radio, TV & Film Equipment Exhibition “BIRTV2012” to be held at the China International Exhibition Center (CIEC) from Wednesday 22nd to Saturday 25th August, and at the European International Broadcasting Convention “IBC2012” to be held at the RAI Centre in Amsterdam, Netherlands from Friday 7th to Tuesday 11th September.

Main Features of AG-AC90.

29.8mm Wide-Angle / High powered Zoom Lens:

The high-powered 12x zoom lens includes a 29.8 mm (35 mm equivalent) wide-angle setting. When using the Intelligent 25x digital zoom, it achieves up to 25x seamless zooming. In addition, it also features 2x, 5x and 10x digital zoom function. Panasonic’s unique Nano Surface Coating minimizes ghosts and flaring, and a high speed, F1.5 brightness enables extremely clear image rendering. The built-in 5-axis Hybrid OIS (Optical Image Stabilizer) ensures stable handheld shooting.

High-Sensitivity BSI Type 3MOS Sensors:

Three (RGB) backside illumination corresponding 1/4.7 type MOS image sensors have an effective pixel count of 2,190,000 pixels. This makes it possible to capture excellent images with high definition and superb color reproduction even in dimly lit locations. The image processing circuit, which is tuned for professional use, produces highly natural gradation and sharp detail.

Easy Operation with Triple Manual Rings and a High-Definition LCD monitor:

The lens barrel is equipped with manual rings for focus, zoom and iris operation to enable the kind of speedy, intuitive camera work that is generally associated with interchangeable lenses. The 8.89 cm (3.5 inches) LCD monitor (touch panel), which stores easily inside the top front part of the handle, has approximately 1,150,000 dot resolution to enhance focusing, and includes focus assist, zebra, and color bar display functions. The LCD monitor rotates 270 degrees for easy low-angle, high-angle, and self-interview shootings.

High-Quality Recording with AVCHD PS/PH Modes:

Specifications Supporting Professional Use: